Proudly Serving Verified listing

You might have heard of Proudly Serving, the South Bay smash-burger phenomenon often featured on Best Burger lists. You might even have eaten them in Long Beach, when they were just a pop-up inside Beachwood (before it closed to become ISM Brewing) in DTLB.

Either way, they've become a staple in the burgerscape of SoCal—and owner Matt McIvor, who has long been searching for a home in Long Beach, has finally found one. Taking over the former short-lived Beasties space at Marina Pacifica, it offers Long Beach one of the region's most recognizable brands.

"You know I've been searching for a Long Beach brick-and-mortar for years," Matt said. "When this opportunity came up, I just felt it was an offer I couldn't pass up."

The food? It is, indeed, great. For Proudly Serving Long Beach, they will be getting a first: a fried chicken sandwich on the permanent menu. Even more...

Their chili cheese fries? Simply stellar—and that includes the fries alone, crisped in duck fat. But for the meat eaters? Even better when slathered in Proudly Serving’s solid, spicy chili, American cheese, and onions—an ode to Tommy’s famed (and infamous for many a bowels across SoCal) chili cheese fries, where there are no beans, no fancy schmancy cheese, and thick-cut fries.

For Brian Addison's full feature on Proudly Serving Long Beach, click here.